Film, Video [Color experiment: Coca-Cola bottle with color chart]

Format Film, Video
Contributors McCann Erickson
Dates 1964
Language English
Subjects Advertisements
[Color experiment: Coca-Cola bottle with color chart]
Contributor Names
McCann-Erickson (Producer)
Created / Published
-  From a reel entitled "Experimental TV Color Project. 1964." This reel of film contains 40 color film snippets (18 are included on this site) of Coca-Cola bottles, cans and performers in varying lighting and backgrounds. Coca-Cola introduced its first color Television advertising on June 15, 1964. This reel of film was to examine how the product looked to determine best lighting, etc.
-  There is no audio.
-  Director: Unidentified
-  Length: 7 seconds
16 mm film
Source Collection
Coca-Cola film archive
Motion Picture, Broadcasting And Recorded Sound Division
Digital Id

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