JIM HANSEN. Writer Mickey Spillane and Actress Lisa Ferraday. Myrtle Beach, South Carolina, 1953
Mickey Spillane wrote bestselling detective novels. His early use of media to market himself and his novels was widely influential. Spillane’s popular detective Mike Hammer was portrayed on radio, television, films, and a daily newspaper comic strip. Spillane also became a media star. He was a spokesperson for Miller Lite beer in television ads for almost two decades.