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Exhibition Echoes of the Great War: American Experiences of World War I

William Allen Rogers. When You Fire Remember This—Enlist in the Navy, 1917. Zinc photoengraving. Prints and Photographs Division, Library of Congress (001.01.00)

Remember This!

William Allen Rogers was still a teenager when he moved to New York to work as an editorial cartoonist. An employee of the New York Herald since 1902, he became especially well known for the cartoons he created during World War I. After a U-boat sank the Lusitania, without warning on May 7, 1915, killing passengers and crew, including 94 of the 124 children known to be aboard, avenging their deaths was a theme to which Rogers frequently returned for the rest of the war. This 1917 naval recruiting poster, intended to tug at American heartstrings, may be a reproduction of one of his newspaper editorial cartoons.