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Book/Printed Material The consumer viewpoint, covering vital phases of manufacturing and selling household devices,

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About this Item

Title

  • The consumer viewpoint, covering vital phases of manufacturing and selling household devices,

Summary

  • This work advises manufacturers on how to appeal to female consumers when selling domestic equipment. The suggestions concern design, price, high quality standards, uniformity in production, appropriate product demonstration, and women's viewpoints on construction materials. These recommendations are based upon the Good Housekeeping Institute's knowledge of consumer concerns and its fifteen years of experience in testing household devices. Pages 11, 14 and 20 present charts outlining what women look for when purchasing irons, vacuum cleaners, and refrigerators. American Memory.

Names

  • Good housekeeping (New York, N.Y.)
  • Bentley, Mildred Maddocks

Created / Published

  • [New York, c1920]

Headings

  • -  Home economics--Equipment and supplies

Notes

  • -  "Only 1000 copies of this book have been printed, of which this is 586."
  • -  Also available in digital form.

Medium

  • 29 p. 18 cm.

Call Number/Physical Location

  • TX298 .G6

Library of Congress Control Number

  • 21009384

Online Format

  • online text
  • image
  • pdf

Additional Metadata Formats

IIIF Presentation Manifest

Rights & Access

The books in this collection are in the public domain and are free to use and reuse.

Credit Line: Library of Congress

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Cite This Item

Citations are generated automatically from bibliographic data as a convenience, and may not be complete or accurate.

Chicago citation style:

Good Housekeeping, and Mildred Maddocks Bentley. The Consumer Viewpoint, Covering Vital Phases of Manufacturing and Selling Household Devices. [New York, 1920] Pdf. https://www.loc.gov/item/21009384/.

APA citation style:

Good Housekeeping & Bentley, M. M. (1920) The Consumer Viewpoint, Covering Vital Phases of Manufacturing and Selling Household Devices. [New York] [Pdf] Retrieved from the Library of Congress, https://www.loc.gov/item/21009384/.

MLA citation style:

Good Housekeeping, and Mildred Maddocks Bentley. The Consumer Viewpoint, Covering Vital Phases of Manufacturing and Selling Household Devices. [New York, 1920] Pdf. Retrieved from the Library of Congress, <www.loc.gov/item/21009384/>.