Top of page

Book/Printed Material Selling Mrs. Consumer,

View 418 images in sequence.

About this Item

Title

  • Selling Mrs. Consumer,

Summary

  • Selling Mrs. Consumer analyzes the relationship between women and the consumer economy. The author, Christine Frederick, was a distinguished home economist. The book's first section explores the need for studies of consumers, women consumers' purchasing power, and the impact of life changes on women's buying habits. Based upon family income, tax figures, and information about the social status of 28,000,000 families (the pie diagram on page 65), this section compares men's purchasing patterns with women's and divides women consumers into ten groups such as "super-liberal, well-to-do, liberal, moderate, comfortable, and minimum-comfort and subsistence level." The second section of the work details per-capita and per-family consumption and how it might change American habits concerning diet and family furnishings. The third section anticipates the effect of women's purchasing patterns on manufacturing, advertising, chain-store building, installment buying, and other consumer-related enterprises. American Memory.

Names

  • Frederick, Christine, 1883-

Created / Published

  • New York, The Business bourse, 1929.

Headings

  • -  Consumers--United States
  • -  Cost and standard of living--United States
  • -  Home economics

Notes

  • -  Illustrated lining-papers.

Medium

  • xv p., 2 l., 3-405 p. incl. col. front., illus., diagrs. 24 cm.

Call Number/Physical Location

  • TX326 .F7
  • TX326 .F7 Copy 2 Copy 2.

Digital Id

Library of Congress Control Number

  • 29016541

Online Format

  • image

Additional Metadata Formats

IIIF Presentation Manifest

Rights & Access

The books in this collection are in the public domain and are free to use and reuse.

Credit Line: Library of Congress

More about Copyright and other Restrictions.

For guidance about compiling full citations consult Citing Primary Sources.

Cite This Item

Citations are generated automatically from bibliographic data as a convenience, and may not be complete or accurate.

Chicago citation style:

Frederick, Christine. Selling Mrs. Consumer. New York, The Business bourse, 1929. Image. https://www.loc.gov/item/29016541/.

APA citation style:

Frederick, C. (1929) Selling Mrs. Consumer. New York, The Business bourse. [Image] Retrieved from the Library of Congress, https://www.loc.gov/item/29016541/.

MLA citation style:

Frederick, Christine. Selling Mrs. Consumer. New York, The Business bourse, 1929. Image. Retrieved from the Library of Congress, <www.loc.gov/item/29016541/>.